Mobile Activations
Tours
Culinary Services
THE CHALLENGE
Increase awareness for Amazon Care’s range of services by educating fulfilment center employees.
THE EXECUTION
Teamed up with a partner agency to create a fully-branded smoothie truck
Designed a national tour that hit major Amazon fulfillment centers
QR code displayed on truck wrap sent employees to Amazon Care app download page
Knowledgeable brand ambassadors answered any questions about program benefits
THE RESULTS
Served thousands of smoothies to Amazon fulfillment center employees
Surge in app downloads
