Mobile Activations
THE CHALLENGE
Generate awareness for Bumble & Bumble’s Long Last Styling Cream through a mobile experience.

THE EXECUTION
Customized a fully-wrapped, glass box truck with a poolside resort theme
A “magic mirror” turned into a surprise photo booth that dispensed branded photo strips
BAs cracked open fresh, branded coconuts and served them to guests

THE RESULTS
2k+ samples distributed
700+ guests
6k+ impressions